Choosing an adviser

Selecting a financial adviser can be challenging, but that's where we can help. When choosing the person who will help you achieve your financial goals, there are a number of things to consider:

Professional qualifications and memberships

It is important that your adviser is able to show you:

  • Certified qualifications such as Diploma of Financial Planning (DFP) and Certified Financial Planner (CFP®)
  • Professional membership of either the Financial Planning Association (FPA) or the Association of Financial Advisers (AFA). These national bodies enforce a strict code of conduct on their members and have the authority to investigate complaints and discipline members if required
  • Evidence they are an Authorised Representative of a financial services licensee. The licensee must hold an Australian Financial Services Licence (AFSL) issued by the Australian Securities and Investments Commission (ASIC). This ensures they are legally registered to support their advisers (called Authorised Representatives) in the provision of financial advice to you. Alternatively, the adviser may hold their own AFSL.

Relationship potential

The personality and work method of an adviser is fundamental in your relationship. You must be able to trust the adviser you choose to work with and feel comfortable in sharing personal information about your financial affairs. For convenience, it is best to choose an adviser who is located near your workplace or home.

Fee structure

Before your financial adviser can start developing a plan, you need to agree on how you will pay for the advice you are given. Your adviser should be up-front about how they will be remunerated and their fees will be detailed in the Financial Services Guide and the Adviser Profile documents they give you.


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